yokohama tire
yokohama tyre company

The Yokohama Rubber Co., Ltd.

The Yokohama Rubber Co., Ltd. is a Japanese tire and rubber products manufacturer established in 1917 and headquartered in Hiratsuka, Kanagawa. The Yokohama tyre company produces passenger car, truck and bus, light-truck, agricultural, industrial and mining/construction tires through a global manufacturing network. Yokohama rubber operations also cover other industrial products, supporting a diversified international business.

yokohama tyre company QUICK FACTS

ItemInformation
Founded1917
Company TypeTire manufacturer and diversified rubber products company
OwnershipPublicly listed Japanese company
Parent CompanyNot applicable (independent listed company)
Acquisition / RelationshipAcquired Alliance Tire Group (ATG) in 2016 to expand off-highway tire business
Actual Manufacturing EntityThe Yokohama Rubber Co., Ltd. and its subsidiaries
Actual Export EntityRegional Yokohama Rubber subsidiaries and export entities vary by market
EmployeesNot publicly disclosed in this profile
Headquarters2-1, Oiwake, Hiratsuka, Kanagawa, Japan
Main Manufacturing LocationsJapan, United States, Philippines, Vietnam, China, India and other global locations
BrandsYokohama, ADVAN, GEOLANDAR, Alliance, Galaxy
Tire CategoriesPassenger tires, SUV tires, Truck & Bus tires, Winter tires, OHT tires, Specialty tires
Main MarketsJapan, North America, Europe, Asia and international markets
- Tire Factory -

Enter the yokohama tire factory

Shinshiro Plant is a major Yokohama tire factory in Aichi, Japan, producing passenger-car tires. The plant manufactures high-inch and performance-oriented products, including ADVAN and GEOLANDAR lines. Production combines tire manufacturing with quality and process controls to support consistent supply across Yokohama tyre company’s domestic network.

yokohama Tire Manufacturer Strengths

1. Global Manufacturing Network – 13 plants in Japan and 34 overseas plants, including 25 overseas tire plants as of May 2026, provide geographically diversified production and supply options.

2. Regional Tire R&D Capability – Yokohama rubber operates tire R&D centers in Japan, Thailand, China and the United States, supported by four comprehensive tire test courses.

3. Broad OHT Product Coverage – Acquisitions of ATG, Trelleborg Wheel Systems and Goodyear’s OTR business expanded its agricultural, industrial, mining and construction tire portfolio.

4. Established OE Supply Experience – YOKOHAMA tires are supplied as original equipment across passenger-vehicle categories, with documented applications involving Porsche, Audi, Mercedes-Benz and other automakers.

5. Diversified Commercial Tire Portfolio – The group covers passenger, truck and bus, light-truck, agricultural, industrial and mining/construction applications, allowing buyers to consolidate multiple tire categories.

yokohama rubber

Sub-brand

yokohama tire

yokohama tyre

Yokohama Rubber’s primary global tire brand.
  • Passenger
  • SUV
  • Truck & Bus
  • Winter
  • Specialty
Alliance tire

alliance tire

Yokohama’s performance-oriented tire brand.
  • Passenger
  • Performance
  • Motorsport
advan tires

advan tires

Yokohama’s SUV and off-road focused tire brand.
  • SUV
  • 4×4
  • Light Truck
geolandar tire

geolandar tire

Off-highway tire brand acquired through Yokohama Rubber’s ATG business.
  • Agricultural
  • Construction
  • Industrial
  • Forestry
GALAXY Tire

galaxy tyre

Off-highway tire brand associated with Yokohama Rubber’s ATG business.
  • Agricultural
  • Industrial
  • Construction

Is This Manufacturer Worth Considering?

Best Fit For

    • Established tire distributors
    • OEM-oriented tire programs
    • Global replacement-tire distributors
    • Truck and bus tire buyers
    • Agricultural tire distributors
    • Mining and construction fleets
    • Multi-category tire sourcing
    • Buyers needing regional supply

Less Suitable For

  • Lowest-cost commodity sourcing
  • China-only production requirements
  • Highly flexible private-label programs
  • Very small spot purchases
  • Buyers requiring one factory only
  •  

Frequently Asked Questions

The Yokohama Rubber Co., Ltd. is a Japanese tire and rubber products manufacturer established in 1917 and headquartered in Hiratsuka, Kanagawa, Japan. It manufactures tires for passenger cars, trucks and buses, light trucks, agricultural machinery and off-highway applications.

Its headquarters are at 2-1 Oiwake, Hiratsuka City, Kanagawa Prefecture 254-8601, Japan. The company also operates multiple tire manufacturing facilities in Japan and overseas.

Yokohama supplies tires as original equipment to automotive manufacturers, with documented OE applications across several vehicle categories. Public sources confirm OEM supply, but a general private-label manufacturing program is not publicly confirmed and should be verified with the relevant sales entity.

Yokohama sells tires internationally through regional subsidiaries and sales networks covering the Americas, Europe, Asia, Oceania, the Middle East and Africa. In 2025, sales by customer location included Japan, North America, Asia and other regions.

yokohama tire
yokohama rubber

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